Position Overview
We are looking for a proactive and enthusiastic Marketing Coordinator/Specialist to join our team. This entry-level role provides recent graduates or early-career professionals the opportunity to contribute to a variety of marketing initiatives designed to enhance brand visibility, support lead generation, and drive customer engagement.
Key Responsibilities
- Marketing Campaigns: Assist in planning, executing, and monitoring marketing campaigns across multiple channels, including email, social media, and digital advertising.
- Content Creation: Support the development of engaging content for blogs, social media, newsletters, and promotional materials to effectively communicate our brand message.
- Social Media Management: Help manage and grow social media presence by regularly posting, responding to community engagement, and tracking performance metrics.
- Market Research: Conduct market analysis and competitive research to identify trends and opportunities that inform marketing strategies.
- Event Coordination: Provide logistical support for webinars, trade shows, and other marketing events, ensuring smooth execution and follow-up.
- Reporting & Analytics: Assist in preparing regular reports on marketing activities, analyzing key performance indicators, and making data-driven recommendations.
Recommended Qualifications
- Education: Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
- Communication Skills: Strong written and verbal communication skills, capable of crafting clear and engaging marketing content.
- Technical Proficiency: Familiarity with marketing tools such as Google Analytics, email marketing platforms, social media management tools, and basic knowledge of CRM systems.
- Organizational Skills: Highly organized with attention to detail, able to manage multiple projects simultaneously and meet deadlines.
- Team Collaboration: Ability to work effectively as part of a team, demonstrating initiative, adaptability, and a collaborative spirit.
- Creativity and Curiosity: Eagerness to learn, creative problem-solving abilities, and an interest in staying updated on marketing trends and best practices.
Preferred Skills & Tools
- Experience with graphic design software (e.g., Canva, Adobe Creative Suite).
- Basic knowledge of SEO principles and digital advertising.
- Previous internship or relevant project experience in marketing or related areas.
Location
Flexible – Options available for remote work and/or on-site collaboration, depending on candidate location and business needs.
Compensation & Benefits
- Competitive Compensation: Entry-level salary reflective of experience and potential.
- Professional Development: Mentorship from industry professionals and opportunities to participate in training sessions.
- Note: Specific benefits will vary depending on the hiring company.